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HOME > NEWS > Investor News > Jackpot247 explores relationship between social gamers and online gambling

Jackpot247 explores relationship between social gamers and online gambling

7 February 2014

(PRESS RELEASE) -- Online gambling experts at Jackpot247 have explored the changing relationship between the worlds of social gamers and online gambling.

New research from a leading Wall Street investment house, revealed at the British Columbia Lottery Corporation’s responsible gambling convention, has suggested that the line between social gamers on platforms such as Facebook and online gambling through Internet casinos is becoming more and more blurred, and online social game layers are increasingly likely to make the transition to Internet gambling.

According to an article in The Tyee, triple the number of people are playing with social media apps than are participating in online gambling, but the latter’s net worth is by far superior; this is significant.

"There is a growing convergence between traditional gambling, online gambling and social gaming,” the story quotes from a Morgan Stanley Blue Paper. "Social gaming companies such as Zynga are increasingly expanding into social gambling games, with poker and slot machines consistently ranking among the most popular. Similarly, online gambling operators such as bwin.party are expanding into social gambling."

Jackpot247, online gambling specialists providing both online casino and mobile games, has responded to these reported changes in the online gambling industry. A spokesperson for the company said: “The social gaming and online gambling industries have always had lots in common but, with gambling becoming more and more embroiled with social media platforms and mobile devices, the meeting of the two worlds was inevitable. Both industries are now trying to figure out how this might work in their favour, and how social gaming and online gambling can further combine in service of their constomers.”

Jackpot247 designs, creates and operates live roulette games broadcast on ITV and Sky channel 86, using casino certified equipment. With the best range of online casino games, the firm also provides live black jack online, roulette, poker, arcade games and Jackpot 247 casino slots available to play online and on mobile, with a view to providing an authentic casino experience to the home. The company encourages responsible gambling and only provides games manufactured to the highest standards to ensure customer satisfaction.


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