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HOME > NEWS > Investor News > Yggdrasil signs Sun Vegas deal with Tabcorp

Yggdrasil signs Sun Vegas deal with Tabcorp

27 November 2017

(PRESS RELEASE) -- Yggdrasil games will feature on Sun Vegas after the supplier reached an agreement with operator Tabcorp. Sun Bets Vegas will enjoy Yggdrasil's full portfolio of slots, including recent releases Jungle Books and Valley of the Gods. It will also have access to Yggdrasil's collection of in-game promotional tools — BOOST and social sharing tool, BRAG.

The deal is the latest in a string of partnerships that have helped Yggdrasil emerge as one of the most exciting suppliers operating in the U.K.

Fredrik Elmqvist, CEO at Yggdrasil, said, "It has been almost two years since we made the strategic decision to enter the U.K., and our growth in the jurisdiction has been very encouraging.

"Adding a brand as recognizable in the U.K. as The Sun is yet another major coup for us and perfectly displays the growing demand for Yggdrasil content in this exciting market."

Adam Ruffett, Director of Casino at Tabcorp U.K., said, "Yggdrasil provides the type of high-quality games our customers demand, so we are delighted to add them to our growing library of titles.

"We've been particularly impressed by the powerful and versatile in-game promotional tools that back up these games and are confident they will prove popular on Sun Vegas."


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