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HOME > > Future Anthem launches service unlocking player data for studios

Future Anthem launches service unlocking player data for studios

26 September 2022

(PRESS RELEASE) -- Future Anthem, the pioneering AI and data science powerhouse, has launched a brand-new service showcasing how studios can unlock data, allowing them to increase player retention and revenue using behavioral AI.

Analyzing spin-by-spin player level data, Future Anthem’s Amplifier AI humanizes anonymized transactional data with artificial intelligence to unlock insights into player behavior, such as how often certain games are played, when they’re played and any patterns in play that indicates trends.

The Performance Optimization module allows leading studios and operators with an all-in-one product built to manage and improve game portfolio performance and effectively design, launch and promote games with greater confidence.

This data is displayed on interactive dashboards that gives teams access to never-before-seen player information which allows them to personalize the player experience to their exact needs.

Amplifier AI is powered by Anthemetrics, the world’s largest behavioral data set for casinos, made up of 172 billion customer transactions and 250 million hours of customer engagement.

Multi-award-winning Future Anthem is trusted by more than 20 leading operators and studios, including Big Time Gaming, Blueprint Gaming, RAW iGaming, Eyecon and Lady Luck Games amongst others.

Leigh Nissim, CEO of Future Anthem, said: “We’ve worked closely with leading slot studios over the last few months to analyze player data, the level data we’ve been able to deliver has been second to none. These suppliers are now able to personalize the player experience on a level that’s never been seen before, helping them get far ahead of their competitors.”

Future Anthem is currently offering suppliers live demos of its flagship all-in-one product, presenting a unique insight into how they can gain a competitive edge by utilizing player data.

 
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