RubyPlay bolsters LatAm reach with Cactus Gaming partnership
4 September 2024(PRESS RELEASE) -- RubyPlay, an innovative B2B iGaming development studio, is solidifying its presence in the Brazilian market after partnering with one of Latin America’s prominent iGaming solutions providers, Cactus Gaming.
The agreement sees RubyPlay’s expansive and award-winning portfolio, including popular titles Diamond Explosion 7s, Mayan Cache, Immortal Ways Buffalo and Go High Panda, integrated onto Cactus Gaming’s platform.
The integration will see operators connected to Cactus Gaming’s platform gain access to the studio’s quality content to further enhance their online offering and boost player engagement with the rapidly expanding number of Brazilian iGaming players.
Cactus Gaming’s technology is utilized by more than 50 brands across the region, offering an innovative ecosystem and management model for operators to host content, with a 75% conversion rate. Through its comprehensive integration solution, Cactus Gaming continues to deliver the best experiences for its end users.
The partnership underscores RubyPlay’s continued commitment to expansion across Latin America, following on from a period of strong commercial growth for the company.
Dr. Eyal Loz, Chief Product Officer at RubyPlay, said: “This collaboration represents a great opportunity for us to extend our presence into the Brazilian market, coming hot on the heels of a number of partnership deals for us in the region.
“We look forward to integrating our award-winning portfolio of games onto Cactus Gaming’s platform, and seeing how their operator partners, and their customers, interact with our portfolio.”
Tiago Carneiro, Commercial VP at Cactus Gaming, said: “We are thrilled to be partnering with RubyPlay, reaffirming our dedication to expand our foothold in Latin America alongside the industry’s leading providers.
“This strategic partnership will expand our offering to our operator partners, ultimately enhancing the betting and gaming experience for players across the continent by providing them with the most innovative and exciting content.”